Brand New Technologies is pleased to announce that LiveTechnologies Holdings Inc has joined as a majority shareholder in the company, following approval of the deal from all existing shareholders.
LiveTechnologies is a United States organization, specializing in software development based on its proprietary LivePlatform technology. LivePlatfrom forms the foundation for client specific solutions in the digital marketing and media arena including digital asset management, brand resource management, marketing materials building and content management.
“This is an exciting step forward for Brand New Technologies,” says Charles Laxton, long standing managing director for the company. “Through this collaboration, Brand New will have access to all that LivePlatform has to offer, and will in turn be able to integrate this unique piece of software into its own client base.”
Wayne Reuvers, Chairman for LiveTechnologies sees similar value for his US based organization. “Brand New has developed a strategic methodology for channel and distributor growth and management. Not only do we now have the ability to expand within South Africa through this model, we are able to apply the same methodology in the States to springboard our own growth strategies, all backed by the expertise within Brand New.”